Lady Brains: Scaling Eugene where the margin of error is zero.
In this Episode of Lady Brains, Eugene's Zöe Milgrom joins the pod to talk about co-founding Eugene, whose ambition is to make genetic testing available to everyone.
Zoe began her career as a genetic counsellor; she decoded complex information for patients about their genetic conditions and provided emotional and psychosocial support for a genetic diagnosis.
In 2017 while on mat leave, she started thinking about how there had to be a simpler and more affordable way to offer genetic tests to the broader community. At this exact moment the stars aligned, and she met her co-founder Kunal, and after 6 months of co-founder dating, they set out to change the genetic testing landscape, providing an end-to-end online patient experience.
Why it took Zoe and her co-founders almost two years to build their MVP
The challenges around scaling a health tech company where the margin of error is zero
How Eugene secured millions of dollars in venture funding to scale the business, and how they’re deploying that capital
How the current economic climate has forced them to rethink their fundraising strategy
How overcoming fear has been a central theme of Zoe’s start-up story
How Zoe approaches the never-ending juggle of founder-life and parenthood.